The Average Amazon Prime Member Spends This Much per Year

A person uses a credit card and laptop to buy something online from their kitchen.

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How much the average Amazon Prime member spends may surprise you.

Important points

  • Amazon made $ 469 billion last year, which is $ 2.23 million per minute.
  • Amazon Prime members spend an average of $ 1,400 a year and one in three Prime members spend $ 51 to $ 100 a month on Amazon.
  • Amazon Prime Day begins on July 12 and ends on July 13 this year.

In 2021, Amazon made $ 469 billion, more money than the next 14 largest U.S. retailers combined. To put this in perspective, Amazon made $ 1.285 billion a day, $ 53.5 million an hour and $ 2.23 million a minute last year. There are currently 163.5 million Amazon Prime members in the US and 200 million members worldwide. Here is how much they spend per month on the e-commerce site.

How much do Amazon Prime members spend?

The average spending rate for a Prime member is $ 1,400 per year. Non-Prime members spend less than half of that, at only $ 600 a year. Based on a 2021 survey, here’s a breakdown of the average amount Prime members spend per month on Amazon.

  • 31% of US Prime members spent an average of $ 51 to $ 100 a month on Amazon
  • 26% spend less than $ 50 a month
  • 23% spend $ 101 to $ 200 per month
  • 13% spend $ 201 to $ 500 per month
  • 4% spend $ 500 to $ 1,000 per month
  • 2% spent more than $ 1,000 a month

Amazon Prime Day

Amazon Prime Day was launched in 2015 to celebrate the 20th anniversary of Amazon’s founding. Amazon Prime Day is a two-day sales event where Prime members have access to thousands of discounts at the online retailer. This year it will be held on 12 and 13 July. Prime Day is one of the biggest shopping days of the year. In 2021, Amazon Prime Day sales reached $ 11.2 billion. By comparison, buyers spent $ 8.9 billion online on Black Friday 2021.

An Amazon Prime membership costs $ 139 per year. The annual membership fee was recently increased from $ 119 to $ 139 in March 2022. Those who paid on a monthly basis saw prices rise from $ 12.99 per month to $ 14.99 per month. Prime Student accounts also rose from $ 59 a year to $ 69 a year. In addition to free two-day shipping on qualifying items, Prime members have access to Prime Video, Amazon Music Prime, Prime Gaming, Prime Reading, and more.

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